Careers
Content and Marketing Co-Ordinator
We are looking for a skilled, driven, and imaginative individual to join the team at our Grey Lynn headquarters. This role offers an exciting chance to elevate your career within the fashion industry, collaborating with two renowned New Zealand designer brands and a sophisticated edit of international labels.
The successful applicant will be responsible for all social media and content creation including in-house collateral (editorials, photoshoots, campaigns) and advertising (internal and external). They will be the main point of contact for all media, stylists and brand partners. Experience in graphic design and fashion is essential.
Key responsibilities:
- Create, source and develop engaging and on-brand content for all social media channels
- Promote and showcase the Helen Cherry and Workshop Denim brands alongside an exclusive edit of international designer labels within Workshop’s online and nationwide retail stores
- Assist the E-Commerce and Marketing Manager with the preparation of online store assets (shooting, sourcing and post-production) as well as the population and maintenance of our online store
- Work alongside the E-Commerce and Marketing Manager to create compelling digital marketing content, including EDMs and blog posts
- Maintain close liaison between our retail stores and head office, recognizing the importance of a seamless integration between bricks and mortar and the online shopping experience
- Monitor ad performance, sales data and customer behaviour to enhance direct-to-consumer engagement
- Creatively and strategically generate both short and long-term marketing plans, budgets and goals
Key skills:
- Proficient with Adobe Suite (Photoshop, Illustrator, InDesign), Canva and Microsoft Office
- A good working knowledge of Google Analytics & Ads, Meta Business Suite, SEO strategies, Planoly and Klaviyo (or similar DTC email marketing experience)
- Experience with Shopify (or similar) and prior fashion retail experience would be advantageous
- A genuine knowledge, interest and background in fashion and design
- Well organized with a keen eye for detail and high level of personal presentation
- The ability to think creatively and strategically
- Strong verbal and written communication skills with a high level of computer competency
- Dynamic, professional, self-motivated and able to work both independently and in a team.
If you are seeking a dynamic, challenging, creative and rewarding role alongside a focused and supportive team, please email your CV and cover letter to – careers@workshop.co.nz